iYURA follows traditional oil formulations and principles from the ancient Ayurvedic texts. The formulations remain true to those created thousands of years ago and have only been altered to ensure compliance with FDA regulations and other safety regulations, and to ensure no endangered herbs are used.
Ajara creates contemporary skincare formulations inspired by Ayurveda. The products are dosha specific / skin type specific, and are altered to suit modern-day skincare routines in the form of creams, toners, cleansers, scrubs, etc. Ingredients are always natural, mostly organic, and can often even be found in your kitchen!